Hendricks

Brief

To deliver a Christmas gift set campaign via the Amazon Prime sales channel to Hendricks fans and connoisseurs.

Solution

Intervino provided warehousing, pick/pack and despatch for the unique and very appealing Hendricks gift sets.

Intervino provided a fully managed Amazon D2C service including; product listing creation, listing optimisation, AMS campaign management, Amazon Prime fulfilment, reporting and customer service management.

Results

Complete sell out of two priority SKUs in the four-week run up to Christmas. These two SKUs achieved #6 and #37 sales rank in the Gin category during this time. The AMS campaign generated over 2 Million impressions and half of the total sales. Both SKUs received full 5 star customer reviews.